Colours have different meanings in different cultures and societies. Here are the meanings of colours in the western cultures.
RED
Red is the colour of fire and blood, so it is associated with energy, war, danger, strength, power, determination, as well as passion, desire and love. It is a very emotionally intense colour and enhances the human metabolism, increases the respiration rate and raises the blood pressure. In decorating, red is usually used as an accent.
Pink is the most romantic colour, it's feminine and it's more tranquilizing than red.
ORANGE
Orange combines the energy of red and the happiness of yellow. It signifies joy, sunshine, enthusiasm, attraction, success, stimulation. Orange increases the oxygen supply to the brain, has an invigorating effect and stimulates mental activity. As red, orange in decorating is used most as an accent.
YELLOW
Yellow is the colour of sunshine and it's associated with joy, happiness, intellect and energy. It produces an warming effect, arouses cheerfulness, stimulates mental activity and generates muscle energy. While it's considered an optimistic colour, people lose their tempers more often in yellow rooms and babie will cry more. It's a difficult colour for the eyes, so be careful not to over use it.
GREEN
Green is the colour of nature and it symbolizes growth, harmony, freshness and fertility. It has a great healing power and it's the most restful colour for the human eyes.
BLUE
Blue symbolizes trust, loyalty, wisdom, confidence, faith and truth. It's considered beneficial for the mind and the body, it slows the metabolism and has a calming effect. It's a colour that produces tranquility and calmness. Blue can also be cold and depressing.
PURPLE
Purple combines the stability of blue and the energy of red and it symbolizes power, nobility and ambition. It is often associated with wisdom, creativity, mistery and magic and it is rare in nature.
WHITE
White is considered to be the colour of perfection. It means safety, purity and cleanliness and has o positive connotation. In decorating, white is popular because it is light, neutral and goes with everything.
BLACK
Black is associated with power and elegance, but also with evil and death. It is a mysterious colour, associated with fear and the unknown. In fashion it's a popular colour, because it's considered elegant, stylish and timeless and because makes people appear thinner. In decorating, it is used as an accent colour, because it darkens the room.
